We stand for the ones who serve.
The ones who protect.
The ones who sacrifice.
UNITED was born on deployment in 2022, forged from a love of training, a respect for discipline, and an unwavering gratitude for those who put others before themselves.
First and foremost,
we owe an enduring debt of gratitude to all veterans and to those who continue to serve in the U.S. military.
UNITED was built on that very ideal. Supporting veteran and first responder nonprofits that make a real difference isn’t just something we do—it’s part of our DNA.
The drive behind this company comes from my personal passion for weight training. I’ve always recognized the strong connection between service—whether in the military or as a first responder—and a commitment to physical fitness. In both worlds, discipline, resilience, and strength aren’t optional—they’re essential.
"Army Veteran, former E5 Sergeant, and founder of UNITED. I built this brand to honor veterans, first responders, and every American who believes in the freedoms our country was built on.
Every purchase supports nonprofits making a real difference for our nation’s heroes—because giving back isn’t just part of our mission. It’s the reason we exist."
-Cody, Founder
Stand for something.
Stand UNITED.
We honor the resilience and spirit of our veterans by crafting high quality athletic apparel that embodies strength, integrity, and purpose.
Our mission is to provide clothing for active life styles while supporting veteran and first responder communities through meaningful initiatives.
We strive to make a lasting impact by promoting unity, pride, and the stories of those who have served.
Together, we wear our values and stand for something greater!
